Brewdog founder James Watt faces data complaints over efforts to buy back firm

Earlier this week, bosses at Tilray stressed that the brand was not for sale and planned to reject Watt’s takeover efforts.

A spokesman added: “Tilray Brands did not acquire Equity for Punk shareholder data as part of its acquisition of the BrewDog brand and assets; that records system remains under the control of BrewDog plc (in administration).

“Tilray acquired only a customer CRM database comprising individuals who explicitly opted in to BrewDog communications.

“For the avoidance of doubt, Tilray Brands (trading as BrewDog) and its current management team have no involvement in, affiliation with, or responsibility for James Watt’s business activities, including Second Best.”

The spokesman added that Tilray Brands did not “authorise, facilitate, or participate in the communications reportedly sent to former Equity for Punks investors and did not authorise the use of any acquired data for such purposes”.

“We take data privacy with the utmost seriousness and can categorically confirm that no data held by Tilray Brands has been shared with external entities or former directors,” he said.